7+best tips to image optimization for better SEO ranking

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Image can be used to better SEO optimization with little effort.If your site image is seo optimized then there is huge possibility to get traffic via image search.

At the starting of my blogging I used to get traffic from search engine by mostly image search.Google , Bing has launched their image search in most dynamic way and working on it for more up gradation.

SEO optimized image does not mean that you have to do a lot of things.All you need to do is to tell the search engine about the image.Thats it.This is image seo optimization.

What is image SEO optimization and why you need it

• Search engine can not understand what a image is about by itself.
• If not define ,it will index image according to the surrounding texts.

Any serach engine indexing crawler like Google,Yahoo,Bing can not understand the subject matter of the image.So if you not define manually what the image is about search engine will index the image according to the surrounding texts.

It is not reliable.Say if you write a article of your campus and post a lovely rare flower image of your campus,without defining the subject matters of the image to search engine.What would happen!

As it is about SEO,there are lots of competition,should be keep in mind.

How to tell search engine about image:

There are image html parameter used to define image to search engine-

1. Image file name
2. Image alt tag.
3. Image title tag.
4. Image caption

For better SEO what to do with image

1.Basic image html:

<img src="image source"/>

<img src="mantis.jpg"/>

2.alt tag in image and its importance for SEO:

• Search engine understand the alt tag text and its the only way to tell it what a image is about.
• If the image does not load somehow,the alt tag text will be displayed.This might not work in chrome.

<img src="mantis.jpg" alt="female Malaysian orchid praying mantis" />

3.Title tag of image:

• Title tag should be used in addition with alt tag.
• If an image is used as link,then title tag plays very important.Use the title tag in link.
• If visitor hover mouse cursor over the image,the title tag text is displayed.

<img src="mantis.jpg" alt="female Malaysian orchid praying mantis" title="a beautiful Malaysian orchid praying mantis in my campus"/>

Hover the mouse over this image see the title text showing.

4.Image file name:

Many people name image file as 1.jpg or a.jpg.Its bad practice.Give the image file a unique name related.

5.Image caption:

Its not that important,but as caption is close to image why not use it.

If you had to use image that is mostly different from the surrounding text,then use a details caption for this image.It works.

I am using a "Malaysian orchid praying
mantis" image to explain the importance of
alt tag ,title tag,and  file name of image
 for better seo.

6.Do not over use:

Do not keyword stuffing or long image file name,alt tag,title.It will impact badly.

7.Links- more information of image optimization for better SEO:

• For better seo what to do with images learn from GOOGLE.
• image alt attribute details in w3schools.com